Founded in 1995 in New Zealand, icebreaker pioneered
the ethical and sustainable production of natural
performance apparel. icebreaker continues to challenge
the status quo while championing natural, transparent,
and responsible ways to do business.
As of today, 96.14% of icebreaker’s total fibre composition
is merino wool or plant based. This year the company will
continue to research and develop bio based alternatives
for elastane, nylon and polyester. icebreaker looks to
nature for the answers and for innovative ways to do more
with less. Working with what nature provides and adapting
as nature does, icebreaker enables consumers to join a
movement towards choosing natural and preserving our
planet for generations to come
Sustainability
isn’t just a feature of our products, it’s in the values and design of our business
Each and every icebreaker item is Think Green certified, our promise that your purchase is a sustainable choice.
More about Icebreaker
Purpose
We lead a movement towards a more
natural way of living by taking
unnecessary plastic out of
performance apparel. Driven by the
belief that nature has the solutions,
we provide natural performance
alternatives to synthetic based
apparel to create a healthier more
sustainable future for our species
and the planet.
Natural Innovations
Fibres by nature. Innovations by
icebreaker. A collection of natural
fibre innovations that breathe,
move and work in symbiosis with
your skin.
Philosophy
We
explore the relationship between
people and nature.
It’s
about kinship, not conquering.
Nature is our hero.