About Patagonia
We’re in business to save our home planet. Founded by Yvon Chouinard in 1973, Patagonia is an outdoor apparel company based in Ventura, California. As a certified B Corporation and a founding member of 1% for the Planet, the company is recognized internationally for its product quality and environmental activism, as well as its contributions of nearly $200 million to environmental organizations. Its unique ownership structure reflects that Earth is its only shareholder: Profits not reinvested back into the business are paid as dividends to protect the planet.
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PATAGONIA CELEBRATES 50 YEARS OF BUSINESS UNUSUAL
VENTURA, Calif. — Patagonia turns 50 this year and the outdoor apparel company that was started by a self-taught blacksmith is focused on what’s next. Any hope of a thriving planet—much less a thriving business—is going to take all of us doing what we can with the resources we have. At Patagonia, that means being in business to save our home planet and having a lot of fun along the way. Join us in looking at what we’ve achieved together, and at the work that lies ahead, to put the planet and people over profit
In our next 50 years, Patagonia will relentlessly focus on quality—quality products, quality connections to nature, quality capitalism. We’ll move away from things that hold us back—expect more collaboration instead of competition, especially as we tackle existential crises like climate change.
In our next 50 years, Patagonia will relentlessly focus on quality—quality products, quality connections to nature, quality capitalism. We’ll move away from things that hold us back—expect more collaboration instead of competition, especially as we tackle existential crises like climate change.
Together, we’ll answer the hardest questions: Can capitalism evolve? What does quality capitalism look like? How can we better rally our community to address the root causes of the climate and ecological crisis? Who are the unexpected partners that will join along the way?
Patagonia is turning 50 and is focused on what’s next.
The Responsible Company
Patagonia is not a sustainable company. Everything we make has an impact and it would be false to suggest this is sustainable. Instead, we regard addressing our footprint as a responsibility, and commit to being a responsible company. Below are some examples of how Patagonia seeks to reduce our impact on people and planet.
For more than 15 years Patagonia designers have dedicated themselves to the pursuit of PFC-free waterproofing andthey've finally cracked it.THE PFC PROBLEM Per-and poly-fluorinated chemicals, or PFCs as they're more widely known, are man-made compounds used in a wide range of household objects. In the outdoor world, they've been integral in creating breathable waterproof garments, but unfortunately have now been proven to have a negative impact on the environment.
As of Fall 2022, 88% of Patagonia’s range is Fair Trade Certified Sewn ensuring that the workers who made their clothing receive a premium for their labour. Factory workers are guaranteed safe working practices, fair pay, and empowered to use the Fair Trade premium they receive to create a benefit for their community.
As of Fall 2022, 99.5% of Patagonia’s range will feature preferred materials. These are materials which have a reduced impact on the planet compared to their conventional alternatives. These include Regenerative Organic Cotton, Bureo Ocean Plastic, and Recycled Down.
Alongside its commitment to giving 100% of profits to fighting the climate crisis, Patagonia also gives 1% of turnover to grassroots environmental activist groups working on the ground to mobilise communities on issues in their areas.
https://www.onepercentfortheplanet.org
Through Patagonia Action Works you can connect with environmental groups working on the issues you care about in your local area. Donate, sign petitions, or volunteer your skills today on Patagonia Action Works.
Introducing Patagonia's Worn Wear
One of the best things we can do for the planet is keep stuff in use longer and reduce our overall consumption.
We’re delighted to share and support Patagonia’s Worn Wear programme, now making it easier than ever to repair and extend the life of your damaged Patagonia products. Make easy fixes yourself with help from the tutorial library, or book your item in with Patagonia - and save money and the planet’s resources as you do!
Worn Wear keeps your gear in play - one repair, one reuse, one responsible choice at a time.
Stories from Patagonia
Former The Obama White House climate advisor and fledgling alpinist, Molly Kawahata, reflects upon her journey from the White House to the high peaks and how they’ve shaped her vision for a brighter, more promising future.
Jump in the van with Marie-France Roy and Alex Yoder as they weave their way through Scotland, exploring how personal accountability allows for universal land access and the old farm shelters that support mountain folks to rove freely.
Martin Johnson embarks on his most challenging run, as he explores the connection between Black British history and the River Thames. Martin attempts to set a new fastest known time on the 184-mile Thames Path—running from the Thames Barrier in London to the source of the river in the Cotswolds. What starts as a gruelling and ambitious record-breaking attempt turns into a journey of discovery. He learns both about himself and the entangled history between Black people and the river. Martin hopes his run will encourage more diversity in the sport of trail running and inspire others to get out beyond the city and run.
People are rising up to protect Europe’s largest wild river—the Vjosa. This waterway runs untamed from source to sea, embracing a mosaic of habitats and cultures that have been tied to it for thousands of years. Vjosa Forever chronicles the ongoing struggle to secure the future of this unique river system, from political uncertainty and opportunistic greed to the hope of creating a Vjosa National Park (the first of its kind in Europe). People everywhere have an obligation to speak for the Vjosa; to keep it running wild, forever.
Repair and Care
One of the most responsible things we can do for the planet is keep our gear going longer. That’s why we’re making it as easy as possible to repair and maintain your gear. Extend the life of your favourites with these handy DIY repair videos.
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Think Green
We are committed to a more sustainable journey and we want to make it easy for our customers to do the same.
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